Jeff White

Editor of Web Content

experience

5-10 years

Location

Salt Lake City, USA

languages

English (US)

Joined the crew

Nov 22, 2021

Projects Completed

Last Updated

Apr 6, 2022

Jeff is an editor, writer, and small business expert that has spent his career building content and growing businesses. He's been featured in a number of well known publications such as Forbes Advisor, The Week, The Balance, USNews, CNBC.com, Yahoo! Finance, and The Street.

Additionally, Jeff is a respected and known editor throughout the online content industry. He's edited for sites like Forbes, Investopedia, Fit Small Business, and more. He's built content strategies and taught hundreds of writers how to effectively write for the web through his own freelance business and through working with startups and small businesses.

If Jeff isn't buried face first in improving content you'll probably find him at whatever kid's activity happened to fall on that day. His dream is to one day live on his sailboat and see the corners of the world you can't easily get to by airplane.

Experience

Black Creek Capital

2021 Market Outlook for Real Estate Investing. Finished the project in December 2020. https://blackcreekgroup.com/insights/2021-market-outlook/

Deloitte

Various projects from March 2021 to September 2021. One example can be found here: https://www2.deloitte.com/us/en/pages/mergers-and-acquisitions/articles/m-a-trends-report.html

Investopedia.com

Edited web content for Investopedia.com between May 2020 and February 2021. One example can be found here: https://www.investopedia.com/best-solo-401k-companies-5089155

FitSmallBusiness.com

Edited content for FitSmallBusiness.com from 2016 - 2020. I created the editorial processes and edited the work of many writers. Examples of a vertical I created and worked with all the writers on can be found here: https://fitsmallbusiness.com/retail/

Editing samples

Some samples may require you to request sharing permission from FNAME.
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Publications Jeff has worked with

Jeff's editorial strengths

Clarity and Conciseness
Coaching and Motivation
Structure and Flow
Scheduling and Management
Ideation and Creativity

Topics Jeff is familiar with

B2B
B2C
Social Media
Technology
Web Design
Content Marketing
Ecommerce
Health
SaaS
Marketing
Sales
Project Management
Blogging
Business Development
Finances / Accounting
Human Resources
Email Marketing
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