I was the editor of Tradecraft, ConvertKit's digital magazine for creators, for two years. I worked with a team of six freelance writers, guest contributors, and expert sources to craft 3 articles each week on email marketing, audience growth, social media, creativity, and more. One highlight was working with Marijana Kay to craft her piece on creator burnout.
I recently worked alongside freelance writer Dana Nicole to edit an ebook on Customer Delight 101 for user behavioural analysis platform Hotjar. Link coming soon!
I've contributed a range of feature narratives to Productboard's blog, highlighting how the best product teams in the world build new features, from how customer service giant Intercom launched their Macros feature to a profile on design platform Figma's dedication to delight. I also wrote an in-depth ebook on Product Excellence, along with a report on the state of product management that garnered over a thousand downloads in the first week alone.